DF542 RS Magazine B Issue 53 Muji Brand Documentary Magazine

Semua Barang PO dr Gudang Pusat Luar Negeri
Pengiriman Super Cepat 7- 10 hari
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Intended to be a generic line for the Seiyu Supermarket Group, Muji was launched in Japan in 1980, as Mujirushi Ryohin, which means no-brand quality goods. Having initially started out with just 40 products, Muji now sells more than 7,000 different items and has successfully expanded into the housing business, proving that a brand can indeed sell a lifestyle aesthetic.

INTRO

EDITORS LETTER

STORE
Images of Muji shoppers and comments on Muji from the media


OPINION
A multifaceted take on the Muji brand from Professor Ken Kusunoki


INNER SPACE
Mujis approach to consumption as defined 124 by its lineup of over 7,000 items


PARTNERS
Past project collaborators remember and 126 reflect on their experiences working with Muji


OPINION
A comprehensive look at Muji houses from designer Kenya Hara, a member of the Muji advisory board


MUJI HOUSE
The Muji House, a modern living option that draws to mind a catch-all for holding odds and ends


OPINION
Identifying and understanding Muji style with Yu Yamada, director of creative agency Method


MUJI STYLE
City dwellers whose conceptions of style align with the ideas of Muji


MUJIRER
Glimpses of Muji products as they are actually used


FOUND MUJI
Found Muji, a project devoted to finding and recognizing Mujiness


BS CUT
Observing what makes Muji products distinct


BRAND STORY
The story behind the birth and growth of Muji


100 GOOD THINGS
Examples of how Muji has given back to the community and supported the environment


HQ
Muji headquarters in Japan, wher