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Liz Hoffman- Crash Landing - 9780593443538

Rp260.930
diskon 3%
Harga sebelum diskon Rp269.000
  • Kondisi: Baru
  • Min. Pemesanan: 1 Buah
  • Etalase: Business Management and Self Help
Liz Hoffman- Crash Landing - 9780593443538 - Buku Periplus
By (author) Liz Hoffman

Product details
Format Paperback | 304 pages
Dimensions 154 x 233 x 22mm | 374g
Publication date 07 Mar 2023
Publisher Random House USA Inc
Imprint Crown Publishing Group, Division of Random House Inc
Publication City/Country New York, United States
Language English
Edition Statement International edition
Illustrations note 8-PG 4C INSERT
ISBN10 0593443535
ISBN13 9780593443538

A kaleidoscopic account of the financial carnage of the pandemic, revealing the fear, grit, and gambles that drove the economy’s winners and losers—from a leading business reporter

“A true masterwork . . . perceptive, well researched, and captivating.”—David M. Rubenstein, co-founder and co-chairman of The Carlyle Group, bestselling author of How to Invest

It was the ultimate test for CEOs, and almost none of them saw it coming. In early March 2020, with the Dow Jones flirting with 30,000, the world’s biggest companies were riding an eleven-year economic high. By the end of the month, millions were out of work, iconic firms were begging for bailouts, and countless small businesses were in freefall. Slick consulting teams and country-club connections were suddenly of little use: Business leaders were fumbling in the dark, tossing out long-term strategy and making decisions on the fly—decisions that, they hoped, might just save them.

In Crash Landing, award-winning business journalist Liz Hoffman shows how the pandemic set the economy on fire—but if you look closely, the tinder was already there. After the global financial crisis in 2008, corporate leaders embraced cheap debt and growth at all costs. Wages flatlined. Millions were pushed into the gig economy. Companies crammed workers into offices, and airlines did the same with planes. Wall Street cheered on this relentless march toward efficiency, overlooking the collateral damage and the risks sowed in the process.

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