Not many people know that there was actually a time where the value of Garuda Indonesia
had reached only 1 US dollar. The company had a very large debt and the problem was so
acute that the company’s reputation slowly collapsed. Then, the internal problems followed.However, Garuda Indonesia, as we know it now, is a story to be proud of. Garuda has become an airline that has a respected reputation all over the world and also gained international accolades. This book examines the transformation program that Garuda Indonesia implemented over the years, led by the CEO, Emirsyah Satar.
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