Buku Import Hooked - Nir Eyal (Original English Version)

ORIGINAL ENGLISH VERSION || NEW || NOT A RE-PRINTED BOOK || ALL BOOKS NOT IN SEALED PLASTIC || —————— Hooked —————— Author: Nir Eyal Publisher: Portfolio —————— Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.